![Hamburg, Germany. 04th Feb, 2019. A price tag with QR code hangs on a red sweater in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an Hamburg, Germany. 04th Feb, 2019. A price tag with QR code hangs on a red sweater in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an](https://c8.alamy.com/comp/RKWPEN/hamburg-germany-04th-feb-2019-a-price-tag-with-qr-code-hangs-on-a-red-sweater-in-the-new-bonprix-pilot-store-in-downtown-hamburg-under-the-motto-fashion-connect-bonprix-an-otto-group-company-wants-to-combine-the-advantages-of-stationary-retail-with-the-possibilities-of-online-shopping-the-central-link-is-the-bonprix-app-which-guides-customers-like-a-personal-digital-shopping-assistant-through-the-shop-from-the-entrance-to-payment-credit-christian-charisiusdpaalamy-live-news-RKWPEN.jpg)
Hamburg, Germany. 04th Feb, 2019. A price tag with QR code hangs on a red sweater in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an
The Retail Summit - In its new Fashion Connect pilot store, bonprix is pioneering the customer experience by digitising the shopping process. From self-check-in to click-and-collect services to in-app virtual shopping baskets,
![04 February 2019, Hamburg: The checkout area for individual payments by App, Stock Photo, Picture And Rights Managed Image. Pic. PAH-190212-99-961143-DPAI | agefotostock 04 February 2019, Hamburg: The checkout area for individual payments by App, Stock Photo, Picture And Rights Managed Image. Pic. PAH-190212-99-961143-DPAI | agefotostock](https://previews.agefotostock.com/previewimage/medibigoff/026f3a4c9fdcd2b18a7941d2a04a064d/pah-190212-99-961143-dpai.jpg)